SEO & Content Specialist

The Opportunity

We currently have an opportunity for a naturally competitive person who likes to use data and analytics to win new business to join our talented Marketing team as an SEO & Content Specialist.

The Role

In this role, you will leverage your love of analyzing data and your ability to write engaging copy to build a successful SEO strategy that generates leads for our business. Some of the items you’ll be responsible for include:

• SEO strategy development, including keyword research, competitor analysis, link building, and on-page optimization, to help our product and service brands reach the top of Google search results and generate more leads.
• Telling brand stories by creating high-quality, original, and creative content for various formats and channels, including blog articles, website copy, and more.
• Using SEO tracking tools to analyze data and make recommendations to our SEO strategy based on your analysis.
• Coaching your teammates on writing content that ranks in search engines.
• Interviewing subject matter experts who are part of our team, part of other organizations, or are clients to gain insight and understanding of technical topics on which to produce content.
• Researching industry trends, best practices, and latest advances in learning and development, eLearning, and online training.
• Collaborating with other team members across the organization, including sales, product, and client success, to brainstorm ideas and align content strategies to business objectives.
  
  
  

Success in this role is simple: our website visibility increases, our position in Google rises, and more leads are generated!

The Right Candidate

• You have experience creating and executing an SEO strategy for B2B that demonstrates success in generating leads.
• You are an expert in writing and storytelling for B2B brands.
• You love watching and analyzing data on how our SEO strategies are performing in the market, and you are agile in adjusting strategies when necessary. You just love to win!
• You have previous experience using search engine management tools.
• You have experience using Google Analytics.
• You have an aptitude for understanding new technology.
• You pride yourself in paying great attention to detail.
• You can prioritize tasks and re-prioritize them as your workload changes and manage tasks being assigned in various ways.
• You enjoy collaborating with teammates, are open to constructive feedback, and enjoy learning new things.
• You are comfortable interviewing clients or team members to extract knowledge and ideas for content.
• You are a strong and fluent communicator in verbal and written English.
• You are legally entitled to work in Canada.
  
  
  

Who We Are

The basics: At Neovation, we deliver extraordinary learning technologies and engaging training solutions to our global clients. Our work is exciting, impactful, and important! You can find out more about our products and services here.

Our team comprises bright, passionate, diverse professionals who motivate each other to achieve shared goals. Innovation and collaboration are celebrated, and new ideas are always encouraged! We believe that delivering the best customer-focused client care, services, and products helps set us apart from the competition.

How To Apply

If you are a good fit for this role and want to learn more about what it means to be a Neovite, please apply on our website at www.neovation.com.

We thank everyone who chooses to apply; however, only those selected for an interview will be contacted.

Neovation is an equal opportunity employer and values diversity. We do not discriminate on the basis of race/ethnicity, religion, colour, national origin, sex, gender identity or expression, sexual orientation, age, marital or parental status, veteran status, disability, or political affiliation.