Events Marketing & Communications Manager

We use technology to solve problems in spaces, light, and more things to come… for our customers, our communities, and our planet.
Acuity Brands, Inc. (NYSE: AYI) is a market-leading industrial technology company. We use technology to solve problems in spaces, light, and more things to come. Through our two business segments, Acuity Brands Lighting and Lighting Controls (ABL) and the Intelligent Spaces Group (ISG), we design, manufacture, and bring to market products and services that make a valuable difference in people’s lives. We are positioned at the intersection of sustainability and technology. Our businesses develop technology that helps save our customers energy and reduce their carbon emissions. We achieve growth through the development of innovative new products and services, including lighting, lighting controls, building management solutions, and location-aware applications.

Job Summary

We’re looking for an Events Marketing & Communications Manager to join Acuity Brands’ Intelligent Spaces team, which includes Distech Controls and Atrius. In this role, you will help us start and execute event marketing initiatives to support sales growth and elevate our brand awareness. You will be responsible for the overall success of our sponsored and hosted events, leveraging your marketing skills to make each event a memorable experience. You’ll work cross-functionally with colleagues in marketing, product, sales, and design. The ideal candidate has strong project management skills and the flexibility to support our overall marketing strategy as needed. This role sits within a growing team dedicated to making buildings smarter, safer and greener within key verticals such as higher education, aviation, hospitality, healthcare, and more. It is perfect for a creative marketer with a flair for event planning and a passion for building brand presence through events.

Key Tasks & Responsibilities (Essential Functions)

Marketing Events & Webinars:

• Responsible for the development and implementation of tradeshow attendance and other events (virtual and in person).
• Serve as the day-to-day contact between all stakeholders including the internal events team and suppliers to keep deliverable timelines and status updates on track.
• Provide options for event marketing experiences and make recommendations that align with the company’s goals and objectives.
• Own the development of marketing material for events.

• Ensure that event activities are part of an integrated marketing campaign and not stand alone.
• Be able and willing to proactively help with other projects – we're a small but mighty team!
• Assist in the implementation of communication and marketing strategies for events aligned with our goals and objectives.
• Support the planning and execution of events, including logistics, budgeting, and participant engagement.
• Stay informed about current event management trends and techniques to enhance our event portfolio.
• Manage events budget, evaluate results against goals, and generate learnings for improvement.

Content Development:

• Create 360 content linked with each event: email, social, web, advertising.
• Manage the content calendar to enforce timely scheduling, publishing, and distribution of a variety of marketing assets.
• Ensure that we’re taking full advantage of our content with a distribution strategy that takes the medium into consideration.

Minimum Education/Experience Required

• Bachelor’s degree in marketing, communications, journalism or related field or other relevant experience.
• 2+ years of experience in a similar marketing role.

Skills and Minimum Experience Preferred:

• Exceptional project management skills.
• Creativity and an eye for detail.
• The ability to juggle multiple projects while being flexible to accommodate shifting priorities.
• Willingness to travel for domestic and global events.
• Previous experience writing marketing copy for a variety of formats, channels, and audiences.
• Excellent interpersonal, written, and oral communication skills.
• An owner’s mindset able to work in a remote work environment.
• Knowledge of B2B marketing trends and best practices a plus.
• Pardot and Salesforce experience a plus.
• Experience with project management tools (Asana, Jira, etc.) a plus.

Travel Requirements:

• Up to 10% as needed.

We value diversity and are an equal opportunity employer. All qualified applicants will be considered for employment without regards to race, color, age, gender, sexual orientation, gender identity and expression, ethnicity or national origin, disability, pregnancy, religion, covered veteran status, protected genetic information, or any other characteristic protected by law.

Accommodation for Applicants with Disabilities: As an equal opportunity employer, Acuity Brands is committed to providing reasonable accommodations in its application process for qualified individuals with disabilities and disabled veterans. If you have difficulty using our online system due to a disability and need an accommodation, you may contact us at (770) 922-9000. Please clearly indicate what type of accommodation you are requesting and for what requisition.

Any unsolicited resumes sent to Acuity Brands from a third party, such as an Agency recruiter, including unsolicited resumes sent to an Acuity Brands mailing address, fax machine or email address, directly to Acuity Brands employees, or to Acuity Brands resume database will be considered Acuity Brands property. Acuity Brands will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.