Vice President, Core Products

Element Fleet Management


Date: 1 week ago
City: Toronto, ON
Salary: CA$200,000 - CA$225,000 per year
Contract type: Full time

Get started on an exciting career at Element!

Element employees make a difference in the lives of others every day. We are re-defining the fleet management industry to be people first, then business – delivering on our promise of a superior client experience. This takes hard work and innovation, and we need more like-minded people on our team.

Role Overview:

The VP of Core Products is a visionary role responsible for developing Element’s Core Product strategy. Element has established a highly capable business model meeting a vast range of client needs across the fleet management value stream. Maturing the current product suite while continuously bringing new core products and features to market is critical to sustaining our market-leading position in fleet and mobility management. The VP will have a core product mandate to work collaboratively with our regional teams as we solution for our clients and leverage the best of our offerings. The VP will have accountability for the P&L and the end-to-end client journeys for the products in their portfolio. Performance will be directly tied to the overall value proposition, revenue, margin, customer wins and retention metrics.

25% - Client Engagement & Journey Ownership

  • Work with the SVP of Global Product to establish and maintain relationships with our Client Advisory Board and our Commercial teams to ensure a deep connection to our clients.
  • Regularly engage with our clients and with the teams that are actively consuming our products and services to see our products in action and to gather feedback.
  • Establish the definitions of quality in terms of product completeness and product delivery to inform backlog prioritization and operational performance KPIs.
  • Establish a feedback loop to ensure timely and reliable insights are funneled back into the product backlog and being effectively prioritized for action.
  • Own and be accountable for the end-to-end client journey, defining and monitoring KPIs for each Core Product to ensure profitability, consistency and successful delivery to our clients.
  • Leverage first-hand knowledge of the diversity of client needs to build configurability into our products that can reduce bespoke customization while still meeting our clients where they need us to be.

25% - Core Product Strategy Ownership

  • Develop and own the Core Product Strategy in collaboration with the SVP of Global Product and our Regional and Autofleet teams.
  • Establish the go-to-market operating model for converting new ideas for features, products, joint ventures, into fully implemented value generating initiatives.
  • Establish and actively maintain and socialize the product feature backlog ensuring the next best, highest value feature/product is prioritized to come to market.
  • Actively mature the current product suite to take full advantage of the power of Element’s data and our deep telematics insights.
  • Drive, in close partnership with our Operations and Autofleet teams, the constant evolution of our lived client journeys to digitize and reduce client effort in the delivery of our products, enhancing margins and NPS in parallel.
  • Actively ingest and share market and competitive intelligence, leveraging internal customer insights / data to identify innovative opportunities for new product development or improve existing products within target markets.

20% - P&L Ownership and Profitability Roadmap

  • Actively manage product P&L in close partnership with Finance and Operations.
  • Conduct regular variance analysis on actual performance vs. forecast identifying root causes and raising pertinent findings to stakeholders.
  • Intimately understand the Revenue, contra-Revenue and cost attributed to each product.
  • Establish and deliver a margin appreciation roadmap that progressively improves product margins.
  • Intimately understand product volume forecast, including active monitoring of leading indicators of unit sales and churn.
  • Support the win rooms and pricing decisions by bringing a client profitability mindset to the table.

20% - Strategic Partnership / Vendor Management

  • Support the SVP Global Product Strategy in the management of 3rd party relationships engaged in product creation and delivery.
  • Support forward planning for all contract renewals.
  • Review key business terms for all agreements and be a signatory on all contracts.
  • Support the establishment of supplier/partner scorecards and actively manage performance.
  • Focus partnerships strategically to leverage the power of scale.

10% - Innovation Leadership

  • Develop a high performing team of innovative, client-centric, and product disciplined individuals.
  • Develop and lead by example an inclusive culture that demands and rewards high performance and exceptional teamwork.

Requirements

Education and Experience

  • Bachelor’s degree in business, Finance, Economics or related field; Master’s or MBA preferred.
  • Minimum of 10 years of professional product related experience; experience in e-commerce or fleet management desirable.
  • Extensive knowledge of the leasing, fleet management, and/or transportation industry.
  • Strong financial acumen with demonstrated ability to drive P&L growth.
  • Experience influencing C-suite decision makers for optimal partnerships and product outcomes.

Knowledge and Competencies

  • Strong enterprise mindset and customer centricity to navigate complexity and support business growth.
  • Demonstrated ability to transition between strategic and operational aspects to deliver on growth.
  • Demonstrated critical thinker that can offer innovative solutions to meet client needs.
  • Strong understanding of current technologies to drive business objectives.

The hiring base salary range for this position is $200,000 - $225,000 annually. Actual compensation will be dependent upon individual knowledge, skills, experience, and market data.

What’s in it for You:

  • A culture of innovation, empowerment, decision-making, and accountability.
  • Comprehensive health and welfare benefits.
  • Additional benefits and amenities, including paid time-off programs.

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