Marketing and Sales Enablement Director

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Marketing and Sales Enablement Director – Assurance

Location: US - Hybrid

About The Role

We are looking for a visionary Marketing and Sales Enablement Director to drive the growth and success of BSI’s Americas Assurance division. In this leadership role, you will craft innovative marketing strategies and sales enablement solutions that will directly impact sales and revenue growth, market share, and brand positioning across the Americas. This is your chance to lead a dynamic, forward-thinking team, collaborate with key stakeholders, and create high-impact campaigns that drive results.

As a key driver of our business in the Americas, you will work with teams across the US, Canada, Brazil, and Mexico, equipping them with the tools, training, and insights needed to succeed in an ever-evolving market.

In your day to day, you will be responsible for:

• Lead with Strategy: Design and implement a powerful marketing and sales enablement strategy that boosts revenue, drives market expansion, and enhances our competitive edge.
• Collaborate & Align: Partner closely with the SVP, Head of Sales, and other key stakeholders to align marketing and sales efforts with BSI’s global vision and objectives.
• Empower Your Team: Lead and inspire a high-performing team across the Americas, nurturing a culture of creativity, accountability, and continuous growth.
• Drive Marketing Excellence: Spearhead multi-channel marketing campaigns that attract new clients, support market expansion, and enhance BSI’s brand presence.
• Optimize Performance: Utilize data-driven insights to refine marketing strategies and ensure measurable outcomes that enhance marketing’s contribution to sales.
• Elevate Sales Enablement: Provide the sales team with cutting-edge tools, training, and resources to increase their effectiveness, productivity, and conversion rates.
• Measure Success: Establish clear KPIs to track the success of marketing and sales initiatives, and provide actionable insights that improve performance.
  
  
  

To Be Successful In The Role, You Will Have

• Extensive Experience: 10+ years in marketing, sales enablement, or a related field, with at least 5 years in a leadership role driving significant business impact.
• Proven Track Record: A history of successfully increasing revenue, driving market share growth, and optimizing marketing efficiency.
• Leadership Excellence: Strong team management skills with the ability to lead cross-functional teams across diverse regions.
• Digital Marketing Expertise: Proficiency in digital marketing, content development, CRM tools (e.g., Salesforce), and using data to make informed decisions.
• Excellent Communication: Exceptional communication and presentation skills, with a knack for turning complex data into actionable strategies.
• A Strong Educational Foundation: A Bachelor’s degree in Marketing, Business Administration, or a related field; an MBA is a plus.
  
  
  

Preferred Qualifications

• Multilingual Skills: Bilingual in Portuguese, French, or Spanish is a plus, as it will enable seamless communication across the region.
• Proven Efficiency: Experience in optimizing marketing budgets and delivering high ROI on campaigns.
  
  
  

Why BSI?

At BSI, we believe the world deserves excellence—and we’re committed to helping organizations achieve it. Join us, and you’ll be part of a global leader with over 100 years of experience in developing and certifying standards for businesses worldwide. We offer a competitive total rewards package, flexible working hours, and a supportive environment where your professional growth is our priority. You’ll have the opportunity to shape the future of our Americas Assurance division and make a lasting impact across multiple industries.

BSI Offers

• Competitive salary and benefits
• Ongoing professional development and training opportunities
• A dynamic, international work environment
• Flexible working arrangements to fit your lifestyle
  
  
  

Salary Range

The salary for this position can range from $118,500.00 to $158,000.00 annually, depending on experience, location, and internal compensation factors.

Do you believe the world deserves excellence?

If you are passionate about marketing, sales enablement, and leading high-performing teams, then BSI is the place for you. We are committed to delivering solutions that enhance sustainability, build trust, and create resilience in the industries we serve.

Diversity & Inclusion

BSI is an Equal Opportunity Employer. We strive to create a workforce that reflects the diverse communities we serve. We’re committed to fostering an inclusive environment where all employees can thrive and reach their full potential.

Accommodations

If you require any reasonable accommodations during the recruitment process, please let your Talent Acquisition Partner know. We’re here to support you every step of the way.

Our Excellence Behaviours: Client-centric, Agile, Collaborative. These three behaviours represent how we do things at BSI. They help us ensure that BSI is a great place to work and a highly successful business.

BSI is an Equal Opportunity Employer and we are committed to diversity.

BSI is conducting face-to-face interviews where appropriate and possible. If you are invited to a face-to-face interview but feel more comfortable with conducting the interview virtually, please speak to a member of our recruitment team.