Product Manager, Clinical Platform

Job Description

BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it takes the imagination and passion of all of us—from design and engineering to manufacturing and marketing—to find transformative solutions that turn dreams into possibilities.

Role Overview:

The BD Product Manager will manage and own the marketing processes and programs associated with the BD Biosciences Clinical platform in Canada. The role is responsible for developing and implementing a consistent and integrated marketing and sales strategy for the portfolio of products to meet growing sales and category share targets, working as part of a cross-functional team to drive customer interest, lead generation, and retention.

Responsibilities include:

• Financial Management: Oversee financial budgets and projections for platform revenue and profitability.
• Strategic Planning: Develop and implement market plans to drive platform growth.
• Market Research & Product Launch: Plan and execute market research, product launches, and marketing campaigns.
• Communication & Sales Tools: Create and manage market communication plans and sales tools.
• Global Collaboration: Work with the worldwide BD Biosciences Clinical marketing team.
• Commercial Activities: Partner with sales team for customer site visits and other commercial activities.
• Customer Insights: Analyze data to generate actionable customer insights.
• Cross-Functional Collaboration: Work across functions to align on the customer buying journey.
• Digital Marketing: Execute digital marketing strategies to nurture leads.
• Pricing Excellence: Manage pricing strategies for the product portfolio.
• Subject Matter Expertise: Serve as the local expert on products within the portfolio.

Education and Experience:

• Bachelor’s degree in Life Sciences, M.Sc and/or MBA an asset.
• 5+ years of marketing experience in the Medical Device industry.
• Familiarity with Immunology and Flow Cytometry.
• Experience with clinical labs in acute care hospital environments.
• Finance business acumen a strong asset.
• Proficient with Microsoft Office and CRM systems.
• 15% travel within Canada and the US.

Skills and Knowledge:

• Highly motivated leader with ability to drive product commercialization.
• High learning agility and adaptability.
• Advanced analytical and problem-solving skills.
• Strong communication skills.
• Organized and proactive with multitasking abilities.

At BD, we prioritize on-site collaboration to foster creativity and innovation. For most roles, we require a minimum of 4 days of in-office presence per week. Remote or field-based positions will have different arrangements.

For certain roles, employment is contingent upon proof of COVID-19 vaccination. Reasonable accommodations will be provided to applicants with disabilities throughout the recruitment process.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions. We help each other be great, do what’s right, and learn and improve every day.

To learn more about BD visit https://bd.com/careers. Becton Dickinson is an Equal Opportunity Employer encouraging applications from individuals with a wide range of abilities.