Product Group Owner - Shop & Buy, Direct Investing

Work Location: Toronto, Ontario, Canada

Hours: 37.5

Line of Business: Enterprise Enabling Functions

Pay Details: $108,800 - $163,200 CAD

TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.

As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.

Job Description

The Product Group Owner, Shop & Buy – Direct Investing Journey is accountable for driving awareness, consideration & new client onboarding primarily through our public website and account opening platforms. The role involves leading the efforts of a cross-functional team who are on a mission to make joining us and ready to start investing feel seamless and effortless.

Depth & Scope

• Sets an ambitious vision for the sales and client onboarding experience that continuously raises the bar on quality, performance, and ambition.

• Collaborates closely with Platforms & Technology, human centered design, Data Science, Marketing, and various other stakeholders to lead the prioritization, development, and launch of new products, processes, and features.

• Manages the full end-to-end digital & assisted channel sales funnel to maximize conversions and drive increased sales volume by partnering with Marketing, Distribution and Product teams.

• Identifies and leads ongoing efforts with cross-functional teams to continuously optimize the site and application experience toward ongoing, incremental improvement in sales, lead generation and service adoption.

• Establishes and owns a variety of metrics related to performance and client outcomes.

• Works collaboratively with Marketing and Strategy and Planning partners to understand client and prospect needs/behaviors, brand direction, product strategies and enterprise strategy so digital sales experiences can support the objectives.

• Defines approach and delivers against Objectives & Key Results (OKR) and manages projects and initiatives against these metrics.

• Elevates the Product Owner practice and creates an inclusive and supportive team culture.

Skills & Experience

• Proven experience driving leads, sales and other key metrics through digital channels (Mobile, Tablet, Desktop) while deploying strategies to improve overall site traffic and conversions.

• Creating product distribution strategy, setting business targets, assessing performance against targets and identifying market and competitive opportunities to continuously grow the business.

• Analytical and data driven with a relentless aim to uncover client insights and unmet needs to shape the direction of product roadmaps and validate solutions.

• Experience leading product teams to deliver large, complex cross-functional projects and manage multiple dependencies.

• Strong bias to action and the ability to set the tone for teams and stakeholders to deliver impact in a fast-paced environment.

• Curiosity and a thirst for learning. You dig deep into any problem you encounter and have a keen ability to unveil what’s really important.

• Discerning taste for what constitutes a great client experience.

• Proven understanding of wealth management and financial product offering(s) and current processes for digital & assisted channel sales.

• Digital marketing experience supporting/leading work within the SEM/SEO, Display Ad and Affiliate marketing channels.

• Strong understanding of how design, product and technology can work together to deliver high quality experiences quickly and at scale.

• Proven people management skills with a strong ability to lead diverse teams and build bench strength through coaching and focus on talent development.

• Superior impact and influencing skills with demonstrated ability to effectively communicate ideas and set the direction.

Who We Are

TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we deliver legendary customer experiences to over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to the Bank, those we serve, and the economies we support. We are guided by our vision to Be the Better Bank and our purpose to enrich the lives of our customers, communities and colleagues.

TD is deeply committed to being a leader in customer experience; that is why we believe that all colleagues, no matter where they work, are customer-facing. As we build our business and deliver on our strategy, we are innovating to enhance the customer experience and build capabilities to shape the future of banking. Whether you’ve got years of banking experience or are just starting your career in financial services, we can help you realize your potential. Through regular leadership and development conversations to mentorship and training programs, we’re here to support you towards your goals. As an organization, we keep growing – and so will you.

Our Total Rewards Package

Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical, and mental well-being goals. Total Rewards at TD includes a base salary, variable compensation, and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off, banking benefits and discounts, career development, and reward and recognition programs.

Additional Information

We’re delighted that you’re considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we’re committed to providing the support our colleagues need to thrive both at work and at home.

Please be advised that this job opportunity is subject to provincial regulation for employment purposes. It is imperative to acknowledge that each province or territory within the jurisdiction of Canada may have its own set of regulations, requirements.

Colleague Development

If you’re interested in a specific career path or are looking to build certain skills, we want to help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities.

Training & Onboarding

We will provide training and onboarding sessions to ensure that you’ve got everything you need to succeed in your new role.

Interview Process

We’ll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.

Accommodation

Your accessibility is important to us. Please let us know if you’d like accommodations (including accessible meeting rooms, captioning for virtual interviews, etc.) to help us remove barriers so that you can participate throughout the interview process.