Consumer Marketing Manager - Oral Healthcare

Job Description

The Consumer Marketing Manager is responsible for the implementation of the business strategy for Philips Personal Health in alignment with strategic market priorities. The core responsibilities are to represent the voice of the consumer for Philips in the market and be responsible for delivering measurable business impact (growth, market share, and profitability).

Your role:

• Drive the implementation of the consumer marketing strategy leading the cross-functional team to achieve Oral Healthcare (Philips Sonicare) category ambitions in retail channels.
• Drive demand generation and ensure that business performance is delivered according to KPIs such as yearly sales, market shares, Integral Gross Margin (IGM) through price realization and product mix, A&P, Integral Sales Margin (ISM), and marketing ROI.
• Lead P&L Management, consistently identifying opportunities for improvement and driving new actions.
• Responsible for creation and implementation of the go-to-market plan, consumer-centric Marketing plan, and representing the voice of the consumer: Local insights about consumers, markets, competition, and trends, and providing input to the business.

You're the right fit if:

• You’ve acquired 3-5 years of experience preferably across CPG, agency, digital, and experience in multi-media touchpoints delivering against business goals.
• You have a Bachelor degree in business, marketing, or similar; an MBA is preferred.
• Strong product management experience overseeing portfolio, pricing, and channel strategies.
• Your skills include a consumer/shopper-first mindset and a passion to create best-in-class campaigns, an eye for details, and excellence in execution and optimizations.
• Have knowledge and understanding of the Canadian media and retail environment and understand what drives/triggers engagement and conversion through the consumer journey.

How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

This is an office role.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
• Learn more about our commitment to diversity and inclusion.

Philips Transparency Details

The pay range for this position is $77,000 to $121,000. The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.

In addition, other compensation, such as an annual incentive bonus, sales commission, or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, DC Pension, Flex Dollars (for HSA/PSA/RRSP), stock purchase plan, education reimbursement, and much more. Details about our Canada benefits can be found here.

At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.

Additional Information

Canadian work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.

Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Mississauga.

Philips Canada is committed to treating all people in a way that allows them to maintain their dignity and independence. We welcome and encourage applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.