Marketing Manager

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 550 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

THE ROLE

As part of the Marketing and Festival teams, you will oversee all aspects of the marketing of concerts, festivals, and events for the Ottawa region, with a strong focus on promotions and relationship management.

Responsibilities

• Quarterback the execution of self and partnered festivals, concerts and self/co-promoted events as assigned
• Develop and maintain positive working relationships with partners, clients, media, and other industry professionals
• Negotiate, develop, and execute marketing plans, in collaboration with our Advertising Services department and various other external and internal partners
• Create, order, manage, and coordinate creative and marketing campaigns, including for paid, organic, and promotional purposes
• Create, negotiate, and execute individual promotional initiatives with media and sponsors; assist during the night of show and during festivals
• Coordinate in-house advertising initiatives for all live events and assist with publicity strategies where applicable
• Liaise with partners to determine on-sale dates and sales budgets
• Be present to manage and oversee media and marketing elements on site during festivals and night of show
• Assist with communications and publicity strategies in partnership with the Communications team
• Develop and execute social media marketing plans in addition to traditional media promotions for festivals and events as assigned
• Work with team members to develop and present exciting pitches for artists and partners
• Participate in special event projects and perform other related duties as requested

WHAT THIS PERSON WILL BRING

• A minimum of 5 years related experience in a marketing or music industry-related position
• Bachelor’s degree in a Marketing or related area of study, or equivalent experience
• An understanding of Advertising and Promotional principles
• Proven ability to listen, understand and communicate effectively
• Demonstrated ability to build and develop professional relationships
• Knowledge in social media and best practices
• Ability to take direction while also displaying strong personal initiative
• A creative thinker and self-starter
• Interest in a variety of music genres and live events
• Available to work evenings, weekends, and travel as required
• A positive, winning attitude, incorporating integrity, confidentiality and discretion
• Ability to work well within a team environment

BENEFITS & PERKS

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

• HEALTH: Medical, Dental and Vision benefits for you and your family, along with Employee Assistant Programs through Modern Health and ComPsych
• YOURSELF: Generous paid time off policy including holiday closures, and sick time for you and dependents, along with free concert tickets
• WEALTH: RRSP program with company match, Stock Program Reimbursement
• FAMILY: New parent programs & support including caregiver leave and baby bonus, and infertility support
• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• OTHERS: Volunteer time off, crowdfunding network, gender reassignment support

Physical Requirements/Work Environment

Sits for extended periods of time at a computer station or work desk; stands and walks throughout the day; occasionally move about inside the office to access file cabinets, office machinery, etc.; uses hands and fingers to operate computers and office equipment for up to 8 hours each day; lifts up to 10 pounds regularly; exposed to typical office environment conditions and noise levels.

EQUAL EMPLOYMENT OPPORTUNITY

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business, we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job