Adobe Campaign Classic Developer
Capgemini
Date: 2 weeks ago
City: Brampton, ON
Contract type: Contractor

The Adobe Campaign Classic Developer will be responsible for designing, building, and optimizing complex marketing campaigns using Adobe Campaign Classic. This role requires a strong understanding of data management, customer segmentation, and personalization techniques to create data-driven marketing initiatives that enhance customer engagement. The ideal candidate will have experience in digital marketing automation, web services, and database management.
Key Responsibilities
Campaign Development & Execution:
Education & Experience:
Key Responsibilities
Campaign Development & Execution:
- Design, build, and optimize complex marketing campaigns using Adobe Campaign Classic.
- Develop personalized customer journeys and experiences based on data insights.
- Utilize Adobe Campaign Classic workflows, segmentation, and automation tools to enhance customer engagement.
- Work with marketing, IT, and business teams to gather campaign requirements and translate them into effective marketing automation strategies.
- Collaborate with cross-functional teams to integrate Adobe Campaign Classic with other marketing tools (Adobe Analytics, Adobe Experience Manager, Adobe Target).
- Monitor and analyze campaign performance to provide actionable insights for continuous improvement.
- Ensure data integrity, compliance with industry standards, and regulatory requirements.
- Develop and optimize customer segmentation and personalization techniques.
- Implement data-driven marketing solutions through REST APIs, SOAP web services, and ETL processes.
- Support integration between Adobe Campaign Classic and other enterprise platforms.
Education & Experience:
- Bachelor’s degree in Computer Science, Marketing Technology, or a related field.
- Minimum 3 years of hands-on experience with Adobe Campaign Classic.
- Proficiency in other Adobe Marketing Cloud technologies, such as Adobe Analytics, Adobe Target, and Adobe Experience Manager.
- Experience in data management, customer segmentation, and personalization techniques.
- Proficiency in XML and SOAP for data integration and web services.
- Experience with JavaScript, HTML, and CSS for customizing campaign templates.
- SQL expertise for database management and querying.
- Familiarity with REST APIs for integrating Adobe Campaign Classic with other systems.
- Understanding of data workflows and ETL processes.
- Strong analytical and problem-solving skills.
- Ability to work collaboratively in a fast-paced environment.
- Excellent communication and interpersonal skills.
- Experience with other marketing automation tools and platforms.
- Adobe Campaign Classic Certification or relevant Adobe technology certifications.
- Experience working in large-scale enterprise marketing environments.
- Core Expertise: Adobe Campaign Classic, Marketing Automation, Personalization, Customer Journeys.
- Technical Skills: XML, SOAP, REST APIs, JavaScript, SQL, ETL, Data Integration.
- Adobe Stack: Adobe Campaign Classic, Adobe Analytics, Adobe Target, Adobe Experience Manager.
- Soft Skills: Problem-solving, Communication, Collaboration, Analytical Thinking
How to apply
To apply for this job you need to authorize on our website. If you don't have an account yet, please register.
Post a resumeSimilar jobs
Ergonomist Specialist
FCA,
Brampton, ON
1 week ago
Functioning as an Ergonomic Specialist, the successful candidate will be working as part of a cross-functional team responsible for providing regional technical support for new and current vehicle programs at FCA Brampton Assembly Plant.The position will support the assembly plant and product launch teams for new vehicle launch and current operations. Performing virtual and physical ergonomic assessments using standard ergonomic...

Service Delivery Specialist
Ricoh Colombia,
Brampton, ON
1 week ago
Service Delivery Specialist (6-month contract)The Service Delivery Specialist will assist with the delivery of Ricoh Managed Document Services which includes managing business document output devices (printers, copiers, and fax machines) at customer locations or remotely with a focus to maximizing uptime, utilization, and optimization and user satisfaction while minimizing costs. After insuring achievement of Service Level Agreements, the SDS is...

Manager, Transportation & International Logistics
Mondelēz International,
Brampton, ON
1 week ago
Job DescriptionAre You Ready to Make It Happen at Mondelēz International?Join our Mission to Lead the Future of Snacking. Make It With Possible.You will support our import and export processes to ensure our goods arrive on time at the lowest landed cost while ensuring customs compliance with regulations. You will also manage the import/export organization. To excel in this role,...
