Digital Communications Officer

This competition is open to employees of the Canada Council for the Arts (internal competition)

About The Role

Under the direct supervision of the Manager, Digital and Brand, the Digital Communications Officer will:

• Work with different units across Council to define and implement projects to enhance Council’s mass email function to meet the Canada Council’s communication and engagement objectives.
• Collaborates within the team and across Council to develop and implement the Council’s corporate newsletter, mass emails and other related content.
• Develops training plans, guidelines, workshops and informal sessions in collaboration with the Manager to build digital communications capacity across Council.
• Supports colleagues in honing their digital communications skills.
• Monitors and shares insight on trends; reports on the results of Council’s mass emailing campaigns and initiatives; analyzes the use and impact of Council’s engagement and develops related recommendations.
• Provide technical expertise in mass email functions including managing contact lists and understanding compliance with relevant anti-spam legislation, as well as digital communication support to the Council’s other communication platforms as needed, which can include public website, intranet and social media.
  
  

Education

• An undergraduate degree in marketing, communications, or a related field or an equivalent combination of professional experience and education related to the responsibilities of the position.
  
  

Experience

• Three (3) years of experience in a digital communications role including digital marketing, email marketing, intranet or website specialist or digital product owner.
• Three (3) years of experience in large and complex multi-channel digital projects.
• Experience in developing digital marketing, intranet, or other digital communication strategies.
• Experience in managing contact lists and in CASL compliance.
• Experience working shoulder to shoulder with different disciplines, including content, design, development, and marketing.
  
  

Knowledge

• Advisory knowledge of using digital communications tools as strategically integrated marketing tactics.
• Knowledge of digital marketing best practices, and audience segmentation.
• Knowledge of content marketing fundamentals including search engine marketing.
• Knowledge of mass email platforms like Envoke and Mailchimp.
• Knowledge of Canadian Anti-Spam Legislation and contact list management best practices.
• Knowledge of content or customer relation management systems (such as Salesforce) would be an asset.
  
  

Skills & Competencies

• Excellent interpersonal, leadership and problem-solving skills.
• Excellent written and oral communication skills.
• Excellent project management from conceptualization, driving alignment to managing deadlines and objectives, delivering analysis and recommendations.
• Ability to transform complex material into smart insights, plans and concepts.
• Ability to facilitate requirements gatherings from clients.
• Outstanding team player and positive attitude.
• Excellent communication skills.
  
  

Bilingual Requirements

This position requires the use of both official languages. The requirements in the second official language are:

• An intermediate level in reading comprehension (B).
• A basic level in writing (A).
• An intermediate level in oral (B).
• Important: Please submit your resume and a cover letter clearly demonstrating how you meet the above qualifications for Education and Experience. Please note that selection for further consideration will be based solely on the information provided in your cover letter, resume and application.
  
  

We are committed to providing a workplace that is inclusive and accessible to all. Should you require accommodation during the recruitment and selection process, please contact the Council directly.

For people who are Deaf, hard of hearing, or TTY users, please use your preferred MRS (Message Relay Service) or IP service to contact us.

The Canada Council for the Arts is committed to building a skilled and diverse workforce that reflects the individuals and communities we serve. We invite applications from individuals with any combination of backgrounds, origins, identities, and forms of self-expression. The Council is committed to enhancing the representation of the following groups within its workforce: Indigenous people, Black people, racialized people, Deaf people, people with disabilities, women, and members of 2SLGBTQI+ and gender-diverse communities.

We encourage you to include information on how you identify in the Voluntary Self-Identification section of the application form. This information is used during the recruitment process to enhance representation of historically underserved and marginalized communities, as per the Employment Equity Act and the Council's ongoing commitment to equity. This information is also used for reporting at an aggregate level.

Please note that all persons requiring accommodation and/or assistance in completing the Canada Council’s Careers application process are welcome to contact the Council for support.