Sales Executive - Exhibition & Conference

Job Purpose

Exceptional opportunity for a sales professional with experience in the event and exhibitions sectors, with proven sales and business development skills to join a global organizer producing leading world class events.

Based in Calgary, Canada, the Sales Executive will be responsible for retention and growth of assigned accounts as well as the generation of revenue from new business. This role will have to close small to medium to high-value deals across the energy value-chain, from small to medium enterprise clients to large, blue-chip companies at senior management or director level.

Key Accountabilities

The Sales Executive will be responsible for, but not limited to:

• Consultatively sell effective event, advertising, and sponsorship solutions to new and existing clients.
• Soliciting new clients to exhibit and sponsor in assigned trade show(s) within a defined and protected territory.
• Making cold calls and having at least 30 conversations with clients daily.
• Researching potential new clients and prospects using various resources for business development.
• Actively participate in regular weekly sales meetings and host one meeting a month.
• Weekly reporting of all sales activity, pipeline, and forecasts with accurate reporting to the Commercial Sales Director.
• Promoting and actively cross-selling into events within the dmg portfolio.
• Creating strong relationships through having face-to-face meetings with existing clients to identify future opportunities.
• Working to achieve industry appropriate mix of clients whose products, services and technology are being displayed at each event.
• Allocating exhibition space and prioritizing the placement of clients – including renewals - based on their specific needs and featured products and services, as well as featured venues.
• Preparing and entering all contracts and/or supporting paperwork into Salesforce for timely processing.
• Utilizing Salesforce CRM to track, build and monitor your sales plan and targets.
• Participating in outside events that will promote the company as a critical member of the industry and community, such as networking events, breakfast clubs, and industry events.
• Assisting in the coordination of move-in/move-out, the development of show features, and providing on-site floor management.
• Ensuring the overall level of sales & customer service meets dmg events standards.
  
  

Qualifications, Experience, & Skills

• Experience working in exhibition, sponsorship or media sales is a strong asset.
• 2-4 years’ experience in B2B conference and exhibition sponsorship sales, working in either a domestic or global market.
• The ability to showcase a strong sales skill set including but not exclusively; lead generation, cold calling, working with CRM systems, cultivating sponsorship and exhibition proposals.
• Experience working in the energy market in sales or on the client side would be a bonus, but not essential.
• Previous responsibility for ambitious sales targets.
• The ability to consistently meet and exceed targets.
• A positive attitude and openness to learning.
• Adaptability to a fast-paced work environment.
• Creative thinking and problem-solving aptitude.
• Strong writing, phone, and presentation skills.
• Strong listening, negotiation, and facilitation skills.
• Self-motivation, coaching and team-leadership skills.
• Ability to find an individual approach to different clients through emotional intelligence.
  
  

dmg events is an equal opportunity employer. If you have not had feedback from us within 14 days, please consider your application as unsuccessful for this round.