Senior SEO Specialist
Staples Canada
Date: 5 days ago
City: Richmond Hill, ON
Contract type: Full time
Job Description
Some of what you will do:
We’re looking for a Senior SEO Specialist to grow organic traffic for Staples lines of business (Staples.ca, Print, SMB and Enterprise). This role involves developing SEO strategies, analyzing data, and working closely with internal teams to increase organic search traffic and drive conversion.
Specifically, You Will
About Us
Staples Canada is an equal opportunity employer committed to diversity and inclusion and we encourage applications from all qualified candidates, including those with disabilities.
About The Team
About the Team
At Staples Canada we are dynamic, inspiring partners to our customers and the communities in which we live. As The Working and Learning Company, we inspire people to work smarter, learn more and grow every day. We’re looking for curious, approachable, and passionate individuals who love finding solutions. If that’s you, let’s work, learn, and grow together.
We are building an inclusive and diverse team
Staples Canada is continuously working towards creating an inclusive and diverse work environment. We welcome, value and thrive on perspectives and contributions from backgrounds that vary by race, gender, sexual orientation, gender identity or expression, lifestyle, age, educational background, national origin, religion or physical ability. If you have a disability or special need that requires accommodation, please let us know.
Some of what you will do:
We’re looking for a Senior SEO Specialist to grow organic traffic for Staples lines of business (Staples.ca, Print, SMB and Enterprise). This role involves developing SEO strategies, analyzing data, and working closely with internal teams to increase organic search traffic and drive conversion.
Specifically, You Will
- Develop and execute SEO strategies to drive traffic and business growth.
- Perform keyword research to identify opportunities.
- Optimize website content, pages, and metadata for search engines.
- Conduct regular crawls and technical assessments to improve findability and crawlability.
- Manage the content calendar and implement changes in our CMS.
- Initiate competitive market scans to surface strategies.
- Stay abreast of new SEO trends and developments.
- Collaborate with product and development teams to prioritize and refine requests.
- Support site operations in campaign-related tasks.
- Provide local SEO support, including managing Google My Business (GMB) listings in collaboration with our external agency.
- University or college degree in a related field.
- Proficiency with SEO tools (Google Analytics, SEMrush, Ahrefs, Screaming Frog and similar platforms).
- Proficiency in French is nice to have.
- Strong technical, on-page, and off-page SEO skills.
- Familiarity with HTML, CSS, and JavaScript to resolve technical SEO issues.
- 3-5 years of SEO experience (client-side/agency).
- Experience in retail, e-commerce or SaaS.
- Associate discount
- Health and Dental benefits
- RRSP/DPSP
- Performance bonuses
- Learning & Development programs
- And more...
About Us
Staples Canada is an equal opportunity employer committed to diversity and inclusion and we encourage applications from all qualified candidates, including those with disabilities.
About The Team
About the Team
At Staples Canada we are dynamic, inspiring partners to our customers and the communities in which we live. As The Working and Learning Company, we inspire people to work smarter, learn more and grow every day. We’re looking for curious, approachable, and passionate individuals who love finding solutions. If that’s you, let’s work, learn, and grow together.
We are building an inclusive and diverse team
Staples Canada is continuously working towards creating an inclusive and diverse work environment. We welcome, value and thrive on perspectives and contributions from backgrounds that vary by race, gender, sexual orientation, gender identity or expression, lifestyle, age, educational background, national origin, religion or physical ability. If you have a disability or special need that requires accommodation, please let us know.
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