Digital Experience Designer

The Role

A Digital Experience Designer is responsible for creating engaging and intuitive digital experiences for users. There will be a requirement to engage on a variety of digital platforms such as websites, apps, and other interactive platforms. The individual will have a background in user experience (UX) design, user interface (UI) design, and a keen understanding of how to create seamless and enjoyable digital experiences. They will collaborate with cross-functional teams to design and improve digital platforms that meet user needs and business goals.

In this role, you will have the opportunity to participate in:

User Research and Analysis:

• Conduct user research to understand user needs, behaviours, and pain points.

• Analyse and interpret user data to inform decision decisions. • Develop user personas, journey maps and user flows to guide design processes.

UX/UI Design:

• Design intuitive and visually appealing user interfaces for web and mobile applications.

• Develop wireframes, mock-ups, and prototypes to communicate design concepts. • Ensure consistency in design elements and user interactions across various platforms.

• Ensure designs are user-centric and aligned with brand guidelines.

Collaboration and Communication:

• Work closely with product managers, developers, and other stakeholders to ensure a cohesive design approach.

• Participate in design reviews and provide constructive feedback to peers. • Present design concepts and solutions to stakeholders and incorporate feedback.

Usability Testing:

• Plan and conduct usability testing sessions to evaluate the effectiveness of designs.

• Gather and analyse feedback from users to iterate and improve designs. • Implement changes based on user feedback to enhance the user experience.

Design Systems and Standards:

• Develop and maintain design systems, style guides, and pattern libraries

• Ensure designs adhere to brand guidelines and industry best practices. • Stay updated with the latest design trends, tools, and technologies.

Project Management:

• Manage multiple design projects simultaneously and meet deadlines.

• Work with project manages to establish timelines and deliverables. • Ensure all design deliverables are completed on time and meet quality standards

Mentoring and Leadership:

• Share technical and career experience with the team and the wider Product community.

• Collaborate with related parts of the business such as Product Design, Product Management, Application Security, Customer Experience, etc. • Demonstrate personal integrity and open communication.

• Demonstrate ownership in individual contributions and seek out way ways to improve team delivery.

• Positively influence a friendly, open culture of collaboration.

Continuous Improvement:

• Adhere to and implement continuous improvement processes.

• Ensure continuous learning to remain up to date with software development practices. • Stay updated with industry trends, emerging technologies, and best practices in digital design.

• Identify opportunities for improving user experiences and propose innovative solutions.

• Participate in design reviews and contribute to a culture of continuous improvement.

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To be successful in this role, you should have:

• Bachelor’s degree in design, Human-Computer Interaction (HCI), or a related field.

• Minimum 5+ years’ experience as a Digital Experience Designer, UX/UI Designer, or a similar role.

• Proficiency in design tools such as Miro, Figma, adobe XD, Research Tools, Behavioural data analytics tools like Fullstory, Hotjar, Mouseflow, or similar. • Strong understanding of user-centred design principles and methodologies.

• Excellent visual design skills with an eye for detail and aesthetics.

• Experience with prototyping tools and usability testing methods.

• Strong communication and collaboration skills.

• Ability to think critically and solve complex design problems.

• A portfolio showcasing your design and work process.

Preferred Qualifications:

• Experience with front-end development (HTML, CSS, JavaScript) is a plus.

• Familiarity with accessibility standards and guidelines (e.g., WCAG).

• Knowledge of Agile and Lean UX methodologies. • Experience working in a fast-paced environment.

Additional Information

This role is hybrid in-office and remote based out of our Vancouver office. As a global position, flexibility to take meetings outside standard working hours may be required.