Brand Copywriter
Stripe
Date: 3 weeks ago
City: Toronto, ON
Contract type: Full time
Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About The Team
The Brand Studio team lays the creative foundations that help build the Stripe brand. We do this by creating, evolving, and maintaining Stripe’s high-quality, versatile, and forward-looking brand and identity design system. We sweat the details. We make it seem effortless.
We work on anything from global brand campaigns and large scale user events to designing tools and infrastructure to help Stripes communicate with our users. That’s where you come in: we’re looking for a diverse set of creatives of many disciplines, skills, backgrounds, and specialties to join our small (but growing!) Marketing Design Team.
What you’ll do
As a Copywriter within Brand Studio, you’ll be the embodiment of Stripe Marketing voice and tone, creating compelling and engaging content across several marketing and brand channels. These include—but are not limited to—full-funnel ad copy, landing pages, case studies, and social. This role will require close strategic alignment with several teams within the broader Marketing team, including demand, integrated, product, brand, partner, enterprise, and regional teams in APAC and EMEA. This role also will also collaborate with external agencies and contractors, training them on Stripe voice and tone. The Copywriter will collaborate with Comms on a coherent digital and traditional media strategy that tells a consistent and engaging story about Stripe, its products, and its users.
Responsibilities
You are a thoughtful copywriter who believes brevity is the soul of wit. You have the ability to both help establish and leverage a consistent brand voice and tone across all media types with the audience and customer at the forefront. You value clear, concise communication without sacrificing approachability or humanity. You’re a strong strategic thinker that can keep their eye on the larger direction of the brand, while also sweating the details. You take proper style, grammar, and punctuation more seriously than you take yourself.
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum Requirements
This role is available either in an office or a remote location (typically, 35+ miles or 56+ km from a Stripe office).
Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams.
A remote location, in most cases, is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-ups, and events, our expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently or plan to live.
Pay and benefits
The annual US base salary range for this role is $141,800 - $212,700. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.
Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About The Team
The Brand Studio team lays the creative foundations that help build the Stripe brand. We do this by creating, evolving, and maintaining Stripe’s high-quality, versatile, and forward-looking brand and identity design system. We sweat the details. We make it seem effortless.
We work on anything from global brand campaigns and large scale user events to designing tools and infrastructure to help Stripes communicate with our users. That’s where you come in: we’re looking for a diverse set of creatives of many disciplines, skills, backgrounds, and specialties to join our small (but growing!) Marketing Design Team.
What you’ll do
As a Copywriter within Brand Studio, you’ll be the embodiment of Stripe Marketing voice and tone, creating compelling and engaging content across several marketing and brand channels. These include—but are not limited to—full-funnel ad copy, landing pages, case studies, and social. This role will require close strategic alignment with several teams within the broader Marketing team, including demand, integrated, product, brand, partner, enterprise, and regional teams in APAC and EMEA. This role also will also collaborate with external agencies and contractors, training them on Stripe voice and tone. The Copywriter will collaborate with Comms on a coherent digital and traditional media strategy that tells a consistent and engaging story about Stripe, its products, and its users.
Responsibilities
- Have a passion for copywriting and a deep understanding of the importance and power of well constructed messaging
- Further establish and utilize the Stripe brand voice and tone across marketing channels
- Collaborate closely with the Stripe marketing teams and direct external agency partners
- Work closely with Art Directors, Designers and Producers to achieve best-in-class copy
- Communicate complicated topics in clear, concise ways to a non-technical audience
- Experiment with new marketing form factors that help Stripe stand out from the noise and engage new users Stripe otherwise wouldn’t have reached
You are a thoughtful copywriter who believes brevity is the soul of wit. You have the ability to both help establish and leverage a consistent brand voice and tone across all media types with the audience and customer at the forefront. You value clear, concise communication without sacrificing approachability or humanity. You’re a strong strategic thinker that can keep their eye on the larger direction of the brand, while also sweating the details. You take proper style, grammar, and punctuation more seriously than you take yourself.
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum Requirements
- 7+ years working as a marketing copywriter across all available channels
- Ability to manage multiple simultaneous projects and priorities
- Experience working with Brand, Product, Lifecycle/Demand Gen, and regional teams, with an understanding of the subtle differences required to succeed in each context
- Skilled at managing multiple feedback inputs
- Experience working with creative or design teams
- Broad understanding of the mechanics and objectives of many marketing and user comms functions
- Bachelor’s degree in Marketing, Journalism, Communications, English, Creative Writing, or related field
This role is available either in an office or a remote location (typically, 35+ miles or 56+ km from a Stripe office).
Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams.
A remote location, in most cases, is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-ups, and events, our expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently or plan to live.
Pay and benefits
The annual US base salary range for this role is $141,800 - $212,700. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.
Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.
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