Product Marketing Manager - Canada (Remote)
Maropost
Date: 9 hours ago
City: Toronto, ON
Contract type: Full time

Everything we do is for our customers!
Featured on Deloitte's Technology Fast 500 list and G2's leaderboard, Maropost offers a unified commerce experience, transforming ecommerce, retail, marketing automation, merchandising, helpdesk, and AI operations with one platform designed to scale for fast-growing businesses. With a relentless focus on our customers’ success, we are motivated by customer obsession, extreme urgency, excellence, and resourcefulness which powers 5,000+ global brands on our way to 100,000+.
Driven by a customer-centric mentality, we empower businesses to achieve their goals and grow alongside us. If you're a driver, decidely not a passenger, are ready to make a significant impact, and be part of our transformative journey, Maropost is the place for you.
The Opportunity
Thrive on change and grow beyond limits! We are looking for a bold thinker who sees a chance to learn and define what's possible with every challenge! Ready to make an impact? Welcome to Maropost and you can turn ideas into action!
We are seeking a dynamic and experienced Product Marketing Manager to join our team as we launch the next generation of commerce solutions for mid-market retailers. As a Product Marketing Manager, you are in a highly cross-functional role focused on supporting the growth and momentum of our global portfolio of commerce solutions as we build towards a unified solution. You’ll collaborate cross-functionally to define our disruptive narrative and set our product up for successful growth.
What You'll Do
If that isn't for you, that’s OK. For those of you that thrive in an environment like this, please get in touch with us!
Featured on Deloitte's Technology Fast 500 list and G2's leaderboard, Maropost offers a unified commerce experience, transforming ecommerce, retail, marketing automation, merchandising, helpdesk, and AI operations with one platform designed to scale for fast-growing businesses. With a relentless focus on our customers’ success, we are motivated by customer obsession, extreme urgency, excellence, and resourcefulness which powers 5,000+ global brands on our way to 100,000+.
Driven by a customer-centric mentality, we empower businesses to achieve their goals and grow alongside us. If you're a driver, decidely not a passenger, are ready to make a significant impact, and be part of our transformative journey, Maropost is the place for you.
The Opportunity
Thrive on change and grow beyond limits! We are looking for a bold thinker who sees a chance to learn and define what's possible with every challenge! Ready to make an impact? Welcome to Maropost and you can turn ideas into action!
We are seeking a dynamic and experienced Product Marketing Manager to join our team as we launch the next generation of commerce solutions for mid-market retailers. As a Product Marketing Manager, you are in a highly cross-functional role focused on supporting the growth and momentum of our global portfolio of commerce solutions as we build towards a unified solution. You’ll collaborate cross-functionally to define our disruptive narrative and set our product up for successful growth.
What You'll Do
- Develops and owns product marketing roadmap for our unified offering.
- Acts as project lead for product releases, liaising between product, marketing, sales, customer success, and revops as needed.
- Creates and executes content strategy to support product positioning, differentiators as well as key value propositions.
- Leads competitive intelligence for our platform, including conducting research, gathering insights, creating battle cards, and enabling GTM teams.
- Collaborates with product marketing teammates on release tiers, launch processes, and SLAs.
- Owns creation, management, and GTM enablement for all current product messaging, value propositions, and key differentiators.
- Monitor and manage accuracy of product listings on external sites, including review sites and social media.
- Serve as the voice of the customer for our platform, advocating for use cases in product roadmap development.
- Develops product onboarding, adoption, and engagement journeys in collaboration with product and customer success.
- Supports analyst relationships and report submissions to advance thought leadership around our platform.
- Monitors product usage and adoption KPIs, advising engineering and product teams on use cases for data-driven user engagement.
- Serves as subject matter expert within marketing, reviewing content, campaigns, and initiatives for accuracy, as needed.
- Identifies and elevates synergies across products for a unified customer experience.
- 4 - 6 years in product marketing, marketing and/or product management in B2B SaaS
- Knowledge of the commerce tech market (ecomm, POS, merchandising, inventory management, retail, etc.) with strong preference for at least 2 years of product marketing experience within this category
- Ability to thrive in a global team and effectively collaborate cross-functionally.
- Proficient in technical language enough to effectively collaborate with product, serving as a translator for the business -turning technical specs into business value props the GTM team and the market.
- Comfortable working with Microsoft Suite, Teams, and tools like Gainsight PX, Pendo, Figma, and others
- Experience working directly with product managers and senior product leadership is a must.
- Knowledge and understanding of PLG (Product Lead Growth) principles is an asset.
- Preference given to candidates with previous experience and exposure to multi-product environments.
- Proactive self-starter who thrives in ambiguity and can manage multiple projects in parallel.
- Outstanding follow-through and project management with a solution-oriented approach to problem-solving.
- Collaborative and team-oriented, with an ability to build strong working relationships across levels and departments.
- Flexes between analytical, strategic thinking and creative storytelling.
- You exemplify Maropost’s Values:
- Customer Obsessed
- Extreme Urgency
- Excellence
- Resourceful
If that isn't for you, that’s OK. For those of you that thrive in an environment like this, please get in touch with us!
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