Marketing Specialist – Diabetes Care (Mississauga)

About Abbott

Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

Working at Abbott

At Abbott, You Can Do Work That Matters, Grow, And Learn, Care For Yourself And Family, Be Your True Self And Live a Full Life. You Will Have Access To

• Career development with an international company where you can grow the career you dream of.
• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
• We offer flexible work policies that a llow a healthy balance between personal and professional life.
• We invest in the development of our employees through training and growth opportunities.
• We foster an environment where every voice is heard and valued.
  
  

The Opportunity

This position works out of our Mississauga location in the Diabetes Care division. We’re focused on helping people with diabetes manage their health with life-changing products that provide accurate data to drive better-informed decisions. We’re revolutionizing the way people monitor their glucose levels with our new sensing technology.

This role supports the ADC marketing team by helping bring strategic initiatives to life through content development, campaign execution, and performance tracking. It also oversees select marketing program activations, supporting product launches, influencer engagement, and budget coordination, ensuring alignment with brand goals and regulatory standards.Be part of a dynamic and growing marketing team that’s passionate about innovation, creativity, and making an impact in the lives of people with diabetes!

What You’ll Do

• Work directly with consumers and influencers to understand their needs and lived experiences, and translate those insights into authentic, story-driven content that builds meaningful community connections and deepens brand engagement across digital platforms.
• Work with agency partners to co-create compelling consumer content, ensuring clear communication, timely feedback, and strong alignment with brand strategy and campaign objectives.
• Track and analyze campaign performance, uncovering insights and opportunities to optimize results and fuel growth.
• Contribute to the high-impact execution of product launches, delivering timely and effective consumer awareness, engagement, and adoption through coordinated marketing efforts.
• Manage the Veeva MLR process to ensure all marketing materials are compliant, timely, and aligned with regulatory standards.
• Coordinate the marketing budget, maintaining accuracy and supporting monthly finance reviews to keep plans on track.
  
  

Required Qualifications

• Bachelors Degree.
• 1 to 3 years of marketing experience, ideally within regulated industries such as healthcare or pharmaceuticals.
• Experience working with creative or media agencies, including briefing, coordination, and campaign execution.
• Therapeutic area experience in diabetes is considered a strong asset.
• Strong project management and organizational skills, with the ability to manage multiple priorities and meet deadlines in a fast-paced environment .
• Excellent communication and collaboration skills, with experience working cross-functionally and with external partners such as agencies and influencers .
• Analytical mindset, with the ability to interpret marketing performance data and translate insights into actionable recommendations .
• Familiarity with regulatory and compliance processes, including Veeva PromoMats.
• Advanced knowledge of basic computer softwares like MS Office (Word,Excel and PowerPoint).
  
  

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.