Specialist, In-Store Marketing

Loblaw Agency


Date: 6 hours ago
City: Brampton, ON
Contract type: Full time
Come make your difference in communities across Canada, where authenticity, trust and making connections is valued – as we shape the future of Canadian retail, together. Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well.

At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.

Reporting to the Manager, In-Store Marketing, the incumbent, will be responsible for coordination and delivery of a variety in store marketing materials for campaigns for multiple divisions ensuring that strategic objectives along with innovation captures a unique customer In-Store experience. The Specialist will act as the liaison between internal and external stakeholders (e.g. Loblaw Brand, Real Estate teams) and external vendors (e.g. Print vendor, Promotional merchandise vendor) to optimize store programs and to ensure the campaigns drive high impact and differentiation though the customer In-Store experience.

Duties & Responsibilities

  • Manage executional briefs (based on agreed-upon direction from Brand Marketing team) with detailed job specs, submit to suppliers, and manage quote process, negotiating for best prices.
  • Maintain budget for individual program, ensuring cost effectiveness.
  • Manage and lead process with vendors to review inventory, billing, new store signage & hardware required for all new store openings
  • Oversee reprint and inventory management for all upcoming Grand Opening locations & inventory management of new store elements
  • Work closely with cross functional teams including but not limited to Brand, IT, Loblaw Agency, and Call Centre to execute “store-ready” programs in an effective and timely fashion.
  • Oversee the Store Marketing Material Portal site including inventory management, annual review and verification of active elements, replenishment, reporting, financial reconciliation, and maintenance of template library.
  • Support and maintain thes In-Store Standards & Guardrails for all generic/evergreen elements
  • Manage and update any store signage required elements in the marketing executional brief to ensure all specs and printer data points captured accurately
  • Coordinate purchase order creation and process invoices. Maintain monthly finance forecasting for own projects.
  • Work closely with external on-site vendors that support the execution of all print materials and provide clear communication and a positive relationship.
  • Additional responsibilities as required

What you need:

  • This Position requires someone with access to a vehicle for frequent commutes to stores, and our Loblaws Head Office at 1 Presidents Choice Circle.
  • This position requires a strong team player that enjoys working in a fast-paced deadline driven environment and can work collaboratively with multiple internal and external stakeholders to achieve business results.
  • Ability to deliver marketing programs and initiatives in a timely and actionable manner.
  • Adaptable to set and prioritize work with varying exceptions. Able to work with diverse personalities and styles.
  • Business acumen – demonstrated negotiating and multi-tasking skills to manage competing timelines. Highly organized to manage a cross-section of programs.
  • Must be highly organized with the ability to handle tight deadlines and last-minute revisions
  • A strong work ethic and attention to detail and accuracy.
  • Excellent interpersonal, communication and negotiating skills, both oral and written.
  • Tactful approach when dealing with stakeholders

Skills & Experience

  • Post-secondary education equivalent to a bachelor’s degree or college diploma in Marketing or Graphic Communication
  • 1–3 years of relevant retail marketing experience required
  • Print production background is an asset
  • Proficiency in MS Excel required
  • Strong interpersonal, oral, and written communication skills
  • Team-oriented, with a passion for collaboration and a tactful approach in working with stakeholders and vendors

Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars – Environment, Sourcing and Community – and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values – Care, Ownership, Respect and Excellence – guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada’s Top Employers, Canada’s Best Diversity Employers, Canada’s Greenest Employers & Canada’s Top Employers for Young People.

If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.

We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.

Please Note:

Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.

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