Specialist - Marketing at The Wendy's Company
Why Wendy's
When our square shaped burgers made their first sizzle on the scene more than 50 years ago, people knew our approach wasn’t like any other. Same goes for the way we support our employees. Our culture of openness, flexibility, and inclusiveness allows everybody to flourish in their own way. If you’re looking for a career where you can be part of the action as we continue to grow our iconic brand – We got you!
The Specialist role will provide project support for cross-functional and agency partners for assigned initiatives working closely with both the National Marketing Manager and Senior National Marketing Manager. This role will assist with the execution of marketing initiatives to deliver the annual operating plan. The role will work collaboratively with the Canadian Marketing team to ensure timely communication to franchise system for flawless execution of marketing programs.
Responsibilities
- Develop a variety of different marketing team requests and reports such as WCAP presentations, DMA meeting presentations, Ongoing Trustee presentations throughout the year.
- Work with the team to develop different marketing communications such as monthly field communications, POS documents, restaurant schematics, test letters, special events, etc.
- Lead and support in maintaining the accuracy of the national marketing fund by submitting estimates and invoices to accounting on time and projecting expenses with support from Marketing Manager. Liase with external and internal stakeholders to ensure budget is on time and on track.
- Support the development and management of merchandising requests for national funded programs.
- Support Director, Head of Marketing with Scheduling and Expenses.
Education: Bachelor's Degree
Travel: 5%
Pay Range: CAD 67,000.00 - CAD 115,000.00 Annually
What we expect from you
- Education: Bachelors Degree
Additional education information (major, etc.): marketing, advertising, communications, or related field are preferred
- 1-2 years in Marketing
- Must be able to manage multiple projects and priorities – strong organization, communication and planning skills required.
- Must be innovative, possess strong critical thinking skills and be self-motivated. Must be able to work independently and with a variety of other functions in the organization as part of a team.
- Must be proficient in excel
Expected Work Location (In Office): It is expected that you will primarily perform work at the Wendy's Canadian Restaurant Support Center 5515 North Service Rd STE 201 Burlington ON L7L 6G4 Canada or at other location(s) as designated by the Company. You are required to work in the office at least 3 days a week. Changes to work location arrangements are subject to managerial approval and business needs.
Wendy’s was built on the premise, "Quality is our Recipe," which remains the guidepost of the Wendy's system. Today, Wendy's and its franchisees employ hundreds of thousands of people across more than 7,000 restaurants worldwide with a vision of becoming the world's most thriving and beloved restaurant brand.
The base pay range for this position is listed below. The base pay actually offered will take into account internal equity and budget for the open position and also may vary depending on the candidate’s job-related knowledge, skills, and experience, among other relevant factors. This range does not include an estimated value for any benefits, bonus, or other incentives that may be applicable based on position. The target annual bonus for this role is 7.5% of annualized base salary, based on actual company and personal performance.
Wendy's is an equal employment opportunity employer who may provide reasonable accommodation to enable individuals with disabilities to perform the essential functions of the job.
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