Marketing Automations (CRM) & Communications Specialist at Algonquin Digital

Most people are either good with systems or good with people. This role needs both — and that combination is genuinely rare.

You’ll build and manage the pre-sales automation systems that power our clients’ businesses — SMS sequences, email campaigns, AI booking bots, and objection-handling drip campaigns that take a lead from first contact to booked call. The technical side matters. But what separates good from exceptional here is understanding the psychology underneath each touchpoint — why someone responds, what objection they’re quietly carrying, and what needs to be said at exactly the right moment to move them forward.

You might be the right person if

• You think in systems naturally — you see the whole customer journey before you build the first step
• You write like a human — your automated messages don’t sound automated
• You are excellent at professional and compelling written communication
• You’re genuinely curious about why people make decisions — not just what they do but what’s underneath it
• You find poorly designed automations genuinely frustrating — the kind that make customers feel like a number
• You’re organized and detail-oriented but not rigid — you know when the system needs to flex for the human
• You see a well-designed system as a starting point rather than a constraint — and you know the difference between customizing meaningfully and reinventing unnecessarily

Your domain

• End-to-end pre-sales automation — SMS sequences, email campaigns, and AI booking bots that take a lead from first contact to booked call, tracked through a full opportunities pipeline
• Objection-handling drip campaigns that run between booking and call — doing the selling before the sales conversation even starts
• A proven system framework deployed across clients — you’ll know it deeply, customize what’s actually said for each client’s specific business and audience, and understand why each touchpoint is designed the way it is
• Algonquin Digital’s own internal systems — you’ll shape how we communicate and operate too
• Performance analysis — knowing what’s converting and being honest about what isn’t

On experience

Experience with Go High Level or similar platforms is a real advantage, though we’ll invest in training the right person. What we can’t train is the combination of systems thinking, sales psychology, and communication instinct this role requires. If you have those, we want to talk.

Why Algonquin Digital

• Small team with genuinely high standards — no layers, no politics, no mediocre work accepted
• Values-driven team culture (check out algonquindigital.com/our-values)
• Real responsibility for your domain from the start — your thinking shapes the work, not just your execution
• A team that genuinely cares about the work and the people doing it
• Starting salary: $75,000–$95,000, based on experience and talent
• Full-time, salaried, with growth opportunity

Location

• In-person preferred, downtown Huntsville, ON — remote considered for an exceptional candidate.

Muskoka — you’d actually live here, not just visit on vacation. Lower cost of living, genuine community, no traffic, and in-person collaboration in our office in downtown Huntsville, ON