PRODUCT LEAD at Meroka
About Meroka
Meroka exists to create generational wealth for the people who run the local economy — to power those who power everyday life. Practically, we acquire physical-economy, blue-collar, built-world businesses and enable them with technology so they can last forever. We're focused on longevity and succession. We don't roll everything up under one brand — we preserve each company's local name, its autonomy, and the hard-won knowledge of the operators who built it.
Here's what gets us out of bed: the physical world is starved for labor while demand for building and infrastructure keeps climbing. Build genuinely good systems for it and you don't shrink the workforce — you grow it. More work, better jobs, better pay, better benefits, and a better life for the frontline workers who keep everyday life running and who've been overlooked by technology for decades. That's the wealth we're trying to create, and we're starting in Canada with room to expand internationally over time.
We've raised roughly $25M CAD from Slow Ventures, 8VC, Better Tomorrow Ventures, Interplay, and others. Our first business is acquired, with many more to come. Between us, the founding team has built and run construction-tech businesses at real scale (think $100M in revenue and 600+ people), invested as venture capitalists, led M&A for public companies, designed novel deal structures and joint ventures, run manufacturing lines, and started companies of our own — some that worked, some that taught us a lot. So while this is an early-stage company where you'll have outsized impact, it comes with the runway and stability of a company that's already raised real capital and closed real deals. We also get everyone together twice a year at an offsite, because in-person is how we work best, and because it's fun.
We have one foot on the job site and one foot in Silicon Valley. A morning building product and talking to top-tier investors; an afternoon in a truck headed to a site to see how the work actually gets done — steel-toe boots optional, but you'll want them eventually. And because we own our customers, you build and deploy to real businesses without sales cycles or convincing anyone to adopt you. Even a handful of acquisitions touches tens of thousands of households and thousands of frontline workers — the work you do here will be felt by millions downstream within a few years.
Location: Hybrid, Montreal
Type: Full-time, permanent role. Competitive salary plus meaningful equity and benefits.
About The Role
The product is at its earliest stage, and we mean that as a selling point. We're not looking for a traditional product manager to tend a backlog — we're looking for an entrepreneur who will dive into this product and obsess over it like it's their own company. Someone with real taste and a keen eye for design, the structure to build and hold a roadmap, and the creative, entrepreneurial instinct to invent what doesn't exist yet.
This is a high-ownership, founding-in-nature seat. You'll shape what the product becomes and, to a large degree, what this role becomes. What makes it rare is where you get to build: not toward a demo, but into real field operations for businesses we own. You'll spend as much time with field workers and customers as you do at a whiteboard, and the loop between the two is where the best product decisions will come from.
This Is Not For You If…
- You need a fully scoped backlog before you can move, rather than building the roadmap as you go.
- You'd rather perfect a product from behind a desk than get on-site and watch real people use it.
- "Product manager" to you means running process, not inventing the thing itself.
- You want the safety of something already built rather than the blank page.
What You'll Do
- Own the product vision and roadmap from a near-blank page — turn the messy reality of field operations into something people genuinely want to use.
- Obsess over craft and design: make the calls on what to build, what to cut, and what "good" actually looks like.
- Get into the field with our customers and their crews, and turn what you learn on-site into product.
- Move fast against a deliberate plan, partnering closely with engineering, operations, and leadership.
- Set the bar for how product gets done here, and build the team beneath you as we grow.
Who You Are
- You've built something of your own — a company, a product, a venture — and you think like a founder, not a ticket-taker.
- Real design taste and instinct for the user, paired with the structure to bring order to ambiguity and keep a roadmap honest.
- Comfortable at every altitude: high-level strategy one hour, pixel- and workflow-level detail the next.
- You'd rather be close to real users in the real world than behind a desk theorizing about them.
Nice to Haves
- Exposure to the physical or built world — construction, trades, field services, logistics.
- A track record taking a product from zero to its first real users.
- Enough design or technical fluency to prototype, or at least speak fluently to those who do.
How To Apply
- Please send us either a short Loom video (preferred), your CV or a brief summary of your experience. Our Chief of Staff, Alexandra Kiekens, will reach out to you via LinkedIn to schedule a short 10-minute introductory phone call as the first step of the interview process.
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