Brendan M at The Well

SEO Consultant, Content Marketing

Hey, I'm Brendan. I'm a full-time SEO consultant, fractional content director, and freelance writer.

I’ve held a lot of roles over my 13+ year career. SEO specialist, senior copywriter, senior content marketing manager, multimedia creator, journalist and, now, content marketing consultant.

I’ve worked with businesses of all sizes: from multinational, uber-billionaire tech companies like Shopify, Square, and TELUS to local small businesses on Main Street.

My singular goal is to use my experience and expertise in content marketing, SEO, and writing to help other companies (and individuals) get more from their businesses.

Work Samples

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The Best Fit

I’m a man of two minds. I love working with big tech, but my heart will always be with local, small businesses. I couldn’t choose, so my content marketing clients are a blend of both.

My ideal clients, however, are those that are looking to grow awareness of their product or services through dedicated SEO or content strategies. I'm at by best when I can partner closely with my clients to craft, create, and scale content and SEO strategies that engage and educate new customer segments.

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Brendan's a great utility marketer who'd be able to slot easily into any team, in any industry, and hit the ground running. He has a great knowledge base in a number of complimentary areas that are supremely useful in digital: SEO/CDO strategy, content development, video production, and paid SEM. Bonus points: his copywriting is SHARP. You don't run across many creative professionals with strong technical marketing skills who also have a knack for making their words stand out in a rich media environment. This is one of them.

Paul Austin-Menear

Founder, Six Catalyst

Brendan is the best of the best when it comes to SEO-driven content marketing.

Lauren Sudworth former Head of Global Content, Shopify

Brendan was one of our longest-running freelancers as a result of his advanced writing and SEO optimization skills. We initially engaged Brendan for regular posting on our blog and he quickly showed us that he could balance high-quality and well-researched writing with content designed for search. On top of that, Brendan is an absolute pleasure to work with and collaborates well with our internal team. If you're looking for someone to help boost your content in search (all while building an article base that actually reads well!), Brendan is your guy!

Former Head of Content, Recruitee

Brendan's a great utility marketer who'd be able to slot easily into any team, in any industry, and hit the ground running. He has a great knowledge base in a number of complimentary areas that are supremely useful in digital: SEO/CDO strategy, content development, video production, and paid SEM. Bonus points: his copywriting is SHARP. You don't run across many creative professionals with strong technical marketing skills who also have a knack for making their words stand out in a rich media environment. This is one of them.

Paul Austin-Menear

Founder, Six Catalyst

Brendan is the best of the best when it comes to SEO-driven content marketing.

Lauren Sudworth former Head of Global Content, Shopify

Working with Brendan

I’m located in Ottawa, Ontario.

I’m available for

• Fractional

Connect with me

Specialties

Branding & Marketing Strategy B2B Engagement Brand Messaging Brand Positioning Brand Voicing Competitive Analysis Content Marketing Data Analytics Digital Marketing Market Positioning Market Research Marketing Audit Marketing Communications Marketing Strategist Marketing Strategy Product Marketing CRMs, Sales, Marketing Tools & Softwares Google Ads Google Analytics HubSpot Survey Monkey Trello Digital Agency Experience Digital Strategy and Execution Analytics Competitor Analysis Content Planning Conversion Digital Specialist Conversion Tracking Customer Segmentation Strategy Digital Advertising Digital Content Strategy Digital Marketing Strategist Digital Marketing Strategy Google AdWords Google Analytics Inbound Marketing Keyword Search Strategies Landing Page Strategies Marketing SEM Multi Channel Marketing Strategy Optimization Optimization Specialist SEO Specialist SEO Web Content Audits Web Optimization Website Strategist Wireframing Market Research Competitive Analysis Google Analytics Persona Development Qualitative Research Quantitative Research Public Relations, Stakeholder Relations & Communications Communications Strategist Customer Journey Mapping Key Messaging Thought Leadership Strategy Writing & Editing Content Strategist Copywriter

Client Resume

Shopify

Square

TELUS

Scene+

Hootsuite

Miro

Homebase

Docebo

Visier

Ten Thousand Coffees

Affinity

Recruitee

Thinkific

Photoroom

Ross Video

PiiComm

Sinders Bridal House

Preston Hardware

Greely Sand and Gravel

District Realty

Devon Properties

Paramount Properties

Connect with Brendan

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What's your budget?This helps us make sure we have the right cost match.

$100-$500$500- $1K$1K- 5K$5K - $10K$10K–$25K$25K–$50K$50K-$100KMore than $100K

When can we get started?Please include any must-hit dates in your message.

Very quicklySoonNo rush

How can we help?

Let’s not make this creepy. We’ll email you just once and not again unless you explicitly ask us to.

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