Marketing Specialist – French Canadian

Marketing Specialist – French Canadian

Quebec Province - Canada

$50,000 to $70,000 CAD

Did you see one of our viral campaigns such as findmohamedawife.com? Maybe you have friends who (like 500,000 others) got married thanks to Muzz? Whatever brought you here, now’s the perfect time to join a team that’s on its way to becoming the first billion-dollar Muslim app.

We’re looking for an ambitious French Canadian marketer, based in the Quebec province to join the team and take us to the next level in Canada

What we're looking for

• This role is perfect for someone who’s had 2+ years of marketing experience at a startup or fast-paced consumer business in Canada
• We need a marketing generalist who can work well across the entire marketing funnel
• Ideally you have a strong understanding of Muslim cultures and what challenges/opportunities there might be marketing to Muslims in Canada
• A creative thinker – you’re brimming with ideas and not afraid of testing them and love working across different types of marketing activities, online to offline
• Someone confident with using data to make decisions, always asking “why are we doing this and how can we do it better"
• A great storyteller who will proudly be the face of Muzz
• Someone fluent in French and English

Day to day

• You will be our point person in the Quebec Province – we’ll rely on you to understand and own the market, how we can grow there, and how we can improve our app
• This means understanding what will work in Canada, and creating the strategy around our marketing efforts
• You’ll be running projects end to end – could be working with influencers on Monday, creating social and digital ad content on Wednesday, and planning events on Fridays
• Brainstorming new creative ideas and strategies to execute on to help grow your market
• Measuring effectiveness of marketing activities you run and drawing key learnings from them
• Talking to customers by putting together focus groups – getting their feedback on the ground, and understanding their app experience
• Negotiating with ad agencies to run large OOH and billboard campaigns
• Working with our SEO team to write website content on a regular basis to help raise the prominence of Muzz organically in your country
• Owning our social media for your country – daily posting quick and creative content

Requirements

• 2+ years marketing experience in Canada
• Fluent in written and spoken French and English
• Experience working in fast-pace consumer tech or consumer brands
• Must be able to travel once a month
• Strong data skills and able to evaluate success of marketing activity
• Proven track record showing you understand how brands can be effective IRL and online
• A strong understanding of Muslim culture and the Muslim scene in Canada – either lived or learned
• Good project management and communication skills. You’ll need to work with teams across multiple timezones
• You are based and authorized to work in the country without sponsorship from Muzz