General Sales Manager
The Dufresne Group
Date: 2 weeks ago
City: Red Deer, AB
Contract type: Full time

The Dufresne Group is the largest licensee of Ashley in Canada, with locations from B.C. to Ontario. Our teams are committed to supporting our guests in finding the perfect home furnishings to help make their space a home.
If you are guest-centric, goal-oriented and want to Make Life Better for our guests and our communities, then we want you on the Ashley Canada team.
Ashley Canada is currently looking for a General Sales Manager for our Red Deer, AB store located at 5250 22 St.
As a General Sales Manager with us you will be responsible for driving sales and maximizing store profitability by creating a store culture that enhances and maximizes the customer shopping experience while managing the day-to-day operations of the store.
Ashley is committed to investing in our team members; we offer:
If you are guest-centric, goal-oriented and want to Make Life Better for our guests and our communities, then we want you on the Ashley Canada team.
Ashley Canada is currently looking for a General Sales Manager for our Red Deer, AB store located at 5250 22 St.
As a General Sales Manager with us you will be responsible for driving sales and maximizing store profitability by creating a store culture that enhances and maximizes the customer shopping experience while managing the day-to-day operations of the store.
Ashley is committed to investing in our team members; we offer:
- Market competitive salary and bonus program;
- Comprehensive benefits plan, educational assistance program and excellent employee discounts;
- Employer Sponsored Retirement Savings Plan;
- Career growth and continuous development;
- Respectful and family-oriented working environment with strong company values;
- World class training programs;
- The opportunity to work at one of Canada’s Best Managed Companies.
- Achieve targets and goals including key performance indicators, EBT, cost control and budgets.
- Recruit, train, coach and develop key pillars- sales, administration, visual presentation, and warehouse.
- Coach and lead the store team to drive overall performance by attending and conducting weekly performance meetings.
- Create and maintain a work environment that builds employee engagement.
- Manage multiple projects and tasks effectively while adhering to strict timelines in a fast-paced dynamic work environment.
- Participate in setting goals and targets, and the development of strategies and objectives to achieve financial goals.
- Responsible for budgeting, forecasting, monthly, and weekly reporting, and diligent review of P&L.
- Direct the implementation of corporate sales and marketing programs.
- Execute on corporate programs and systems.
- Gain a solid understanding of the local market through community involvement.
- Forecast staffing needs and follow through on recruiting and hiring strategies to ensure optimal staffing.
- Ensuring customer concerns are addressed effectively and promptly.
- Ensure all Loss Prevention policies and procedures are followed and enforced as laid out in the Loss Prevention manual.
- Post secondary education with 3-5 years of experience in retail or hospitality management or a combination of related education and experience.
- At least 2-3 years of experience working in a supervisory/management position.
- Strong business/financial acumen.
- Proven track record of building high performance teams and strong work relationships.
- Excellent communication and interpersonal skills.
- Able to handle difficult and/or intense situations diplomatically and professionally.
- Demonstrated working knowledge of Microsoft Office products and the ability to learn in-house computer programs.
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