Director of Marketing

Reporting to the Chief Marketing Officer (CMO) and Head of Digital Solutions, the Director of Marketing will define and execute marketing strategies that help drive business growth within TMX’s Capital Formation and TSX Trust lines of business. In addition, as part of the marketing leadership team, this role will be responsible for advancing our digital marketing capabilities to improve and extend our awareness and engagement with key stakeholders around the world.

The ideal candidate brings a proven track record of strategic, analytical, and digital-focused marketing experience, with expertise within the Canadian capital markets ecosystem. They will also bring a desire for continuous learning, to help TMX stay on top of the ever-evolving marketing landscape. They are a natural leader, versatile, and adaptable in all aspects of providing marketing strategies to solve business challenges.

Key Accountabilities:

• Plans and develops marketing strategies and detailed plans that are based on a strong knowledge of business objectives and TMX target audiences, and enabled through marketing channels and digital technologies. Leads the implementation of these marketing plans via integrated programs (digital campaigns, advertising, promotions, events, etc.), ensuring that they are a success.
• Defines and executes the creation of new/improved marketing tools and processes; is creative in the role, and stays abreast of emerging trends.
• Actively measures marketing activities to ensure that their impacts can be assessed. Defines and implements tools and processes to monitor identified marketing metrics. Uses these metrics to advise business leadership teams on revised/new marketing strategies in alignment with business objectives.
• Advises business leaders on specific opportunities to highlight their businesses with industry stakeholders, working closely with the Heads of Corporate Communications and Government Relations.
• Manages a marketing budget aligned with key business unit growth initiatives. Plans and ensures adherence to this annual budget. Leads annual marketing and marketing initiative budget planning, including both resource-based and program expenditures.
• Leads, coaches, and develops a team of Marketing professionals.
• This position requires some local and other business travel, circumstances permitting.

Must Have Skills:

• Post-secondary education in Marketing, Business/Commerce, or a relevant field of study.
• Minimum of 7-10 years of relevant experience in marketing, including 3-5 years in a people manager role. Specific and demonstrated experience in the creation, delivery, and measurement of digital marketing campaigns across channels.
• Proven experience in the Canadian capital markets ecosystem.
• Strong client understanding and focus with an excellent business acumen.
• Exceptional communication and interpersonal skill with a good sense of planning, organization and prioritization.
• Effective at working in a matrix structure.
• Equal comfort in participating in senior strategic and business discussions and taking a hands-on approach to executing.
• Effective and demonstrated leadership skills, including an ability to motivate employees and influence business teams.
• Vision and creativity for developing innovative solutions and the ability to establish effective interpersonal relations.

TMX is committed to creating and sustaining a collegial work environment in which all individuals are treated with dignity and respect and one which reflects the diversity of the community in which we operate. We provide accommodations for applicants and employees who require it.

In the market for…

• Excitement: Explore emerging technology and innovation, as well as ventures and digital finance that shape the future of global markets! Experience the movement of the market while grounded in the stability of close to 200 years of success.
• Connection: With site hubs in some of the world’s most multicultural cities, we leverage our size and structure to create rich connections and belonging while experiencing powerful global impact through our work.
• Impact: More than a platform, we use our talents to power mission-critical systems that drive global economic advancement, innovation, and growth. As well, our employee-led Team Impact spreads social good via our giving strategy.
• Wellness: From empathetic leadership to a culture of flexibility and balance, we believe wellness at work creates the maximum yield and a stronger “we”. Plus, with a cloud-first and hybrid workstyle, as well as generous time-off and leaves, we support a life well lived!
• Growth: From a growth mindset in our work, to expansion in our business, TMX is home to action-takers energized by the achievement of ambitious growth.

Ready to enrich your career with impactful work, leaders who truly care, and the flexibility and programs to help you thrive as part of #TeamTMX? Apply now.