Marketing Manager

TELUS


Date: 3 weeks ago
City: Toronto, ON
Contract type: Full time
Description

The Marketing Manager for Koodo Commerce is responsible for supporting webstore sales and marketing activities. A successful candidate will have very strong attention to detail, solid analytical skills and problem-solving abilities and enjoy collaborating with various internal and external teams.

Responsibilities:


  • Execute go-to-market plans for new product launches, website updates, programs and sales initiatives
  • Solicit, summarize and present feedback from stakeholders on individual campaigns, programs and/or initiatives
  • Develop and implement digital marketing strategies to increase website traffic and conversions
  • Optimize product listings and category pages for maximum conversion
  • Maintain a content marketing calendar and ensure timely delivery of all marketing materials
  • Create, update and update weekly and monthly sales/performance reports for senior management
  • Oversee A/B testing and provide data-driven recommendations
  • Manage relationships with internal stakeholders and creative partners
  • Monitor competitor activities and market trends
  • Analyze, present and explain communication materials to internal stakeholders
  • Manage and be accountable for program plans, documentation, execution and analysis of programs


Qualifications


  • Bachelor’s degree in Marketing, Business, or related field
  • 3-5 years of experience in digital marketing, preferably in e-commerce, telecom or online retail
  • Proven track record in managing successful product launches and website updates
  • Strong analytical skills with experience in data-driven decision-making using Google Sheets or Excel
  • Excellent written and verbal communication skills
  • Ability to work collaboratively in a fast-paced environment
  • Proficiency with Adobe Analytics, Google Analytics or other data analysis tools preferred

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