Web Strategy & Operations Manager

Summary

Web Strategy & Operations Manager – Omnichannel Engagement Strategy Team

Location: Montreal, #LI-Hybrid

Bringing life-changing medicines to millions of people, Novartis sits at the intersection of cutting-edge medical science and innovative digital technology. As a global company, the resources and opportunities for growth and development are plentiful including global and local cross functional careers, a diverse learning suite of thousands of programs & an in-house marketplace for rotations & project work. With a strong medicines pipeline our current transformation will not just deliver growth for our business but continue to allow us to bring innovative medicines to patients quickly.

About the Role

Key responsibilities:

• Develop and implement web strategies that align with Novartis’ digital objectives and meet the needs of healthcare professionals (HCPs)
• Oversee the day-to-day operations of the HCP portal, including content management, compliance with regulatory requirements, and troubleshooting technical issues.
• Collaborate with cross-functional teams to enhance website navigation, SEO, and personalization for an optimized user experience.
• Measure and report on the performance of the portal, providing actionable insights to drive continuous improvement.
• Act as a liaison between local and global teams to ensure best practices are shared and implemented across markets.
• Lead the execution of key digital initiatives, such as the adoption of Google Analytics 4, ensuring timely delivery and alignment with global standards.
• Manage budgets and vendor relationships to ensure cost-effective and timely delivery of web and digital initiatives.
• Identify and implement emerging web technologies to enhance platform capabilities and collaborate with the global team to communicate the local needs.

Essential requirements:

• Excellent communication skills to engage with cross-functional teams and stakeholders.
• Strong project management skills to handle multiple tasks and deadlines efficiently.
• A true team player, ability to work collaboratively in a team environment, offering insights, ideas, and solutions.
• Exceptional interpersonal and communication skills, capable of presenting strategies and visions to diverse audiences.
• Confident in engaging with stakeholders at various levels, including senior leadership.

Desirable requirements:

• Strong expertise in web analytics tools (Google Analytics, GTM) and CMS platforms (Drupal).
• Experience in healthcare or a regulated industry is an asset.

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? Learn more

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